Privacy Policy

MoveCloths Corporation

MoveCloths Corporation ("MoveCloths", "we" or "us") is committed to protecting your privacy. This Privacy Policy explains how information about you or associated with you ("Personal Information") is collected, used and disclosed by MoveCloths. This policy applies to our websites and services, including (the "Website"), as well as the consumer devices ("Robots") you register with our Service and the online applications ("Apps") that support those consumer devices (collectively, our "Service").


Data security

At MoveCloths we take the security of our connected robotic products very seriously. Please visit our privacy page to learn more about MoveCloths security principles for our connected robot products.


In general. We collect personal information to provide you with a personalised, useful and efficient experience. The categories of information we may collect include

  • Information you provide. We collect and store personal information such as your name, email address, username and password, shipping address, billing information and telephone number when you register for a MoveCloth account, use the MoveCloth Services, shop online, sign up for offers or communicate with us. If you register your device online or by mail or other registration means, we also collect information about your Robots, such as the device ID, serial number or product code. We may also collect personal information when you send us an email or provide us with comments, chat messages and opinions on our website or through our service.
  • Information that we receive from third parties. If you log in to our website or apps through a third party social network or authentication service, these services will authenticate your identity and may share your personal information (such as your name, email address and profile information) with us. Similarly, we may receive certain personal information when you interact with our accounts on a social network, such as by "liking" or "following" us. The information we receive from these third party services depends on your privacy settings with the social network. You should always review and, if necessary, adjust your privacy settings on third party sites and services before linking or connecting them to our site or service.

We use this information to operate, maintain and provide you with the features and functionality of the Service, to process and ship orders, to provide customer service and to communicate directly with you, such as sending you information about your orders, product sales, special offers and new site features. You can control your receipt of emails by visiting your account page on our website or through the App. We may also send you Service related emails or notifications (e.g. account verification, order confirmations, changes or updates to Service features, technical and security notices). You may not be able to opt out of service-related emails. For more information about your communication preferences, please see "Your Choices Regarding Your Information" below.

Information We Collect from Registered Devices Equipped with Smart Technology

Some of our Robots are equipped with smart technology that allows the Robots to wirelessly transmit data to the Service. When you register your Robot with the online application, we collect information about the Robot, such as a Robot name and device number, and information about Robot and/or application usage, feature usage, in-app transactions, technical specifications, crashes and other information about how you use your Robot and the product application. For example, the Robot may collect and transmit information about the Robot's function and usage statistics, such as battery life and health, start and stop times, and number of missions.

Certain Robot models are equipped to collect information about the environment in which the Robot is operating. For example, the Robot collects information about its movement throughout the environment to create a location 'map' of the space accessible to the Robot. The spatial map is a digital representation of the Robot's domain and does not contain recognisable images of the location environment. To create the map, the Robot converts computer vision images into abstract features and landmarks to create a spatial representation of the Robot's territory, indicating the presence of objects, obstacles, floor coverings such as carpet or tiles, WiFi signal strength, and dirt detection.

We use this information to collect and analyse statistics and usage data, diagnose and troubleshoot technology problems, improve device performance and enhance the user experience. We may use this information to provide you with personalised communications, including marketing and promotional messages, such as emails with product ordering information when your device indicates that a battery needs to be replaced. We consider location data to be sensitive, confidential information and do not share this information with third parties for marketing purposes. Please visit our privacy page to learn more.

Our robots do not transmit this information unless you register your device online and connect to WiFi, Bluetooth, or otherwise connect to the Internet. It is possible to use our Smart Technology Robots without WiFi or Bluetooth data transmission by simply disconnecting your WiFi or Bluetooth from the device or by not connecting it at all. You can also choose not to send location data to us through your settings in the app.

Information is collected automatically.

We and our third party service providers may collect certain types of usage information when you visit our website or mobile apps, read our emails, or otherwise interact with us. We use this information to enhance and personalise your user experience, to monitor and improve our websites and services, and for other internal purposes. In some cases, we and our third party service providers may combine this usage information with personal information. When we combine Usage Information with Personal Information, we treat the combined information as Personal Information.

We typically collect this information through a variety of tracking technologies, including cookies, web beacons, embedded scripts, location technologies, file information and similar technologies (collectively, "Tracking Technologies"). We and our third party partners use Tracking Technologies to automatically collect usage and device information, such as

Information about your device and its software, such as your IP address, browser type, internet service provider, device type/model/manufacturer, operating system, date and time stamp, and a unique identifier that allows us to uniquely identify your browser, mobile device or account (including, for example, a persistent device identifier or an Ad-ID), and other such information. We may also work with third party partners to employ technologies, including the use of statistical modelling tools, that enable us to recognise and contact you across multiple devices.

Information about how you access and use our service. For example, the website you came from and the website you go to when you leave our website, the pages you visit, the links you click, whether you open emails or click on links in emails, whether you access the website from different devices and other actions you take on the website.

Information about your location, including GPS coordinates (e.g., latitude and/or longitude) or similar information about the location of your mobile device, or we may be able to approximate or infer a device's location by analysing other information, such as an IP address.

Analytics Information. We may collect analytics data or use third party analytics tools, such as Google Analytics, to help us measure traffic and usage trends for the Sites and to learn more about the demographics of our users. You can find out more about Google's practices at

We use this information to (a) remember information so that you do not have to re-enter it during your visit or the next time you visit the Websites; (b) provide and monitor the effectiveness of the Service; (c) monitor aggregate metrics such as total number of visitors, traffic, usage and demographic patterns on our Website and the Service; (d) diagnose or troubleshoot technical problems; and (e) otherwise plan and improve our Service. We also use tracking technology to personalise advertising. See Section 3 for more information about our online advertising practices.

If you prefer not to accept cookies, most browsers allow you to (i) change your browser settings to notify you when you receive a cookie, giving you the choice of whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically refuse cookies; however, doing so may adversely affect your experience of the Service as some features and services on our Service may not function properly. You can also set your email options to prevent the automatic downloading of images, which may contain technologies that allow us to know whether you have accessed our email and performed certain functions with it.

While we make every effort to respect our users' privacy preferences, we are currently unable to respond to Do Not Track signals set by your browser.


We may share your personal information in the ways described below. For more information about your choices regarding your information, please see the "Your Choices Regarding Your Information" section below.

  • Other companies owned by or under common ownership with MoveCloths, which includes our subsidiaries (i.e. any organisation that we own or control) or our ultimate holding company (i.e. any organisation that owns or controls us) and any subsidiaries it owns. These companies will use your personal information in the same way as we do under this policy;
  • Third party vendors, affiliates and other service providers who perform services on our behalf solely to carry out their functions for us, which may include identifying and serving targeted advertisements, providing e-commerce services, content or service fulfilment, billing, website operations, payment processing and authorisation, customer service or providing analytics services.
  • From time to time with selected third parties who we believe may offer products or services that you may find useful;
  • Third parties at your request. For example, MoveCloth allows third parties to develop apps and tools that interact with our Robots, including, for example, Amazon Alexa and Google Assistant. If you choose to use a third party app or service, we will allow the third party to collect information from your robot. Please note that MoveCloth does not control the data collection and use practices of these third parties. You should carefully review the third party's privacy policy and other documents before connecting your Robot to the third party's service.
  • Other parties in connection with a corporate transaction, such as a merger, sale of all or part of our assets or stock, reorganisation, financing, change of control or acquisition of all or part of our business by another company or third party, or in the event of bankruptcy or related or similar proceedings; and
  • To third parties as necessary to (i) satisfy any applicable law, regulation, subpoena/court order, legal process or other governmental request, (ii) enforce our Terms of Service Agreement, including investigation of potential violations thereof, (iii) investigate and defend against claims or allegations made by any third party, (iv) protect against harm to the rights, property or safety of MoveCloth, its users or the public as required or permitted by law, and (v) detect, prevent or otherwise address criminal (including fraud or stalking), security or technical issues.

We may also share information with others in an aggregated and anonymous form that does not directly identify you as an individual.


We participate in interest-based advertising and use third-party advertising companies to serve targeted ads to you based on your online browsing history and interests. We allow third-party online advertising networks, social media companies and other third-party services to collect information about your use of our website and apps over time so that they can serve or display ads on our website, on other websites, apps or services you may use, and on other devices you may use. Typically, but not always, the information used for interest-based advertising is collected through cookies or similar tracking technologies. We may share a common account identifier (such as an email address or user ID) or hashed data with our third party advertising partners to identify you across devices. We and our third party partners use this information to make the ads you see online more relevant to your interests and to provide advertising-related services such as reporting, attribution, analysis and market research.

Google Analytics and advertising. We may also use certain forms of display advertising and other advanced features through Google Analytics, such as remarketing with Google Analytics, Google Display Network impression reporting, and Google Analytics demographic and interest reporting. These features allow us to use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick advertising cookie) or other third-party cookies together to inform, optimise and serve ads based on your past visits to the website and apps. You may control your advertising preferences or opt out of certain Google advertising products by visiting the Google Ads Preferences Manager, currently available at, or by visiting NAI's online resources at


Accessing, correcting and updating personal information You can access, correct and update certain personal information that you have provided to us by clicking on "My Account" on our website.

Marketing communications. You can control your communication preferences through the "My Account" page on our website or app. You can also click the "unsubscribe" button on any promotional email communication we send you. Please note that you may not be able to unsubscribe or opt out of non-promotional communications regarding your account, such as account verification, order confirmations, changes or updates to Service features, or technical and security notices.

Device Collection. You can control or stop the collection of usage data from your registered MoveCloth device by disconnecting your WiFi or Bluetooth from the App, for example by changing your WiFi password. Please contact us at if you have any questions about disconnecting your robot.

Online advertising. You may be able to prevent the collection of information by some cookies or other tracking technologies by actively managing the settings on your browser or mobile device. Please refer to the technical information for your browser or mobile device for instructions on how to delete and disable cookies and other tracking/recording tools. In HK, you can learn more about interest-based advertising and may be able to opt out of many network advertising programs that track your activities across multiple websites in order to deliver personalised advertising content to you by visiting and (US) or (Canada). Please note that some advertising opt-outs may not be effective unless your browser is set to accept cookies. In addition, if you use a different device, change browsers, or delete your opt-out cookies, you may need to opt out again. You may also be able to opt out of certain interest-based mobile advertising.


MoveCloth is concerned about the security of your information and uses physical, administrative and technical safeguards to help maintain the integrity and security of all information we collect and share with our service providers. However, no security system is impenetrable and we cannot guarantee that our systems are 100% secure. If any information under our control is compromised as a result of a breach of security, we will take reasonable steps to investigate the situation and, where appropriate, notify those individuals whose information may have been compromised and take other steps in accordance with applicable laws and regulations. If you wish to change your password or become aware of any loss, theft or unauthorised use of your password, please contact us at

MoveCloths may process your personal information on servers located outside your home country. You consent to the transfer of your personal information to the United Kingdom or any other geographical location. If you are accessing the Website or the Service from outside the UK, please be aware that UK law or the laws of any other jurisdiction in which we or our service providers process your personal information may not provide the same level of privacy protection as the laws of your jurisdiction and, in certain circumstances, your personal information may be available to law enforcement and regulatory authorities under the laws of those other jurisdictions.


The Services are not directed to, and we do not knowingly collect or maintain information from, anyone under the age of 13. If you become aware that we have received personal information from a person under the age of 13, please contact us immediately using the details below.


The Services may, from time to time, contain links to and from third-party websites of our partner networks, advertisers, affiliates, merchants, retailers and affiliates. If you follow a link to one of these websites, please note that these websites have their own privacy policies and that we are not responsible or liable for their policies. Please review their policies before submitting any information to them. In addition, our websites may include social media features such as Facebook, Twitter and Pinterest buttons (such as "Like", "Tweet" or "Pin"). These social media sites may automatically record information about your browsing behaviour each time you visit a page that has a social media button, regardless of whether you click on the button. Your interactions with these features are governed by the privacy policy of the company providing the feature, not by our privacy policy. Please check your privacy settings on social media sites.


We reserve the right to change this policy from time to time. If we make changes to this policy, we will change the "last revised" date below and post the updated policy on this page.